Consumer AI (ChatGPT, Grok, Perplexity) cites Reddit above everything else. ARC's 3-track engine — Subreddit Q&A, YouTube/OpusClip, and Blog/Practice Sub — puts credible expert voices where patients are already looking. The Claude Voice Guide drafts in each clinician's voice and learns with every post.
| Item | Status |
|---|---|
| Legal sign-off on standard disclosure language | Blocking publish |
| Amit Mohan approves r/TMS Q1 draft — first post sets the bar | Blocking launch |
| Crisis escalation protocol — Nate reviews + designates owner (draft in Training Guide) | Blocking launch |
| OpenEvidence access confirmed for Phase 1 experts (Lisa has NPI demo access) | Nearly resolved |
| Evy's audience check on r/TMS Q1 draft | Needed |